11 May 2020
The second episode of the weekly, virtual series “Rebooting the Entertainment Industry,” sponsored by PwC and Ad Council, will stream on Tuesday, May 19 at 10:00 am PT featuring Katie Soo, SVP, head of growth marketing, HBO Max; Lori Driscoll, principal, marketing & sales transformation, PwC; Jennifer Howard, group director, entertainment, technology and connectivity, Facebook; and Megan Wahtera, SVP, Content Marketing & Media Fox Entertainment. The episode will explore thoughtful audience engagement practices in response to the public’s anxiety surrounding COVID-19.